How to Build a Phone Brand Out of Nothing

How to Build a Phone Brand Out of Nothing

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Carl Pei has now launched 3 different phone brands: OnePlus, OnePlus Nord and Nothing. In this video we break down how he builds hype, how he creates a myth, and how he makes products people can't help but care about.

The Story Behind - ep. 87

This video on Nebula: https://nebula.app/videos/techaltar-how-to-build-a-phone-brand-out-of-nothing

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►►► Attributions ◄◄◄

Music by Edemski: https://soundcloud.com/edemski